Bucked Up Expands Influence with BKFC Partnership and Conor McGregor Collaboration
In a major move to elevate their brand, supplement and energy drink powerhouse Bucked Up has been taking strategic steps toward becoming a household name. Their most recent headline-grabbing announcement is a high-profile partnership with the Irish professional mixed martial artist, boxer, businessman, and actor, Conor McGregor. This collaboration follows Bucked Up’s ongoing relationship with the Bare Knuckle Fighting Championship (BKFC), marking a significant push in the brand’s effort to align with the world of combat sports and mainstream influencers alike.
Bucked Up’s Rise to Fame
Bucked Up, well-known for its high-quality supplements and energy drinks, has quickly gained recognition in the fitness and health world since its founding in 2016. Originally starting with a single pre-workout product, Bucked Up has since expanded to offer an extensive range of supplements designed to enhance workout performance, improve energy levels, and promote recovery. Their products, particularly their flagship pre-workout and their ever-expanding energy drink line, are popular for their unique flavors
Conor McGregor: A Perfect Match For Bucked Up?
Conor McGregor, one of the most recognizable athletes in the world, is a natural fit for Bucked Up. Known for his charismatic persona, relentless work ethic, and success in mixed martial arts (MMA) and boxing, McGregor has not only built a name as a fighter but also as a global icon and businessman. His venture into various business endeavors, from his highly successful Proper No. Twelve Irish whiskey to fashion collaborations, has shown his ability to elevate any brand he touches.
In a recent series of posts, Bucked Up officially announced their partnership with McGregor, solidifying their intent to push the brand further into the spotlight. McGregor, famous for his “Notorious” persona, brings a level of visibility and excitement that few athletes can match. His involvement in Bucked Up’s marketing strategy signals a new era for the brand, one that’s ready to step into the mainstream consciousness.
The Big Tease: Bucked Up x Notorious Energy Drink
Fueling the excitement even more, McGregor took to his Instagram story yesterday to leak images of a new Bucked Up product: the “Bucked Up x Notorious Buck” energy drink. In the images, two new flavors were revealed—Irish Apple and Orange (Thought Ti Be An Orange Dreamsicle)—highlighting McGregor’s Irish heritage and flair for bold, attention-grabbing products.
The teasers don’t stop there. McGregor and Bucked Up posted a short video showcasing himself sampling the Irish Apple and Orange flavor in a taste test, which he enthusiastically endorsed.
With the introduction of these new flavors, Bucked Up is positioning itself as a formidable competitor in the crowded energy drink market, a category that has seen explosive growth. The addition of McGregor to their lineup of collaborators gives them an edge, as he brings a loyal fanbase and unmatched marketing power to the brand.
A Knockout Partnership with BKFC
Aside from McGregor’s involvement, Bucked Up’s ongoing partnership with the BKFC has also been instrumental in pushing their brand into new territories. The Bare Knuckle Fighting Championship is one of the most exciting combat sports promotions, drawing in fans who crave the raw intensity of bare-knuckle boxing. By aligning with BKFC, Bucked Up taps into the core values of endurance, strength, and toughness—qualities that are central to both the sport and the brand itself.
Looking Ahead: Bucked Up’s Path to Becoming a Household Name With Conor McGregor
Bucked Up’s partnerships with BKFC and Conor McGregor are clear indicators of the brand’s ambition to become more than just a niche supplement company. By leveraging the power of high-profile influencers like McGregor and tapping into the explosive popularity of combat sports, Bucked Up is poised to become even more of a household name.
Their strategic moves, combined with innovative product launches like the Bucked Up x Notorious Buck energy drinks, are positioning the company for even greater success. As they continue to push boundaries, it’s safe to say that Bucked Up is no longer just for gym-goers and fitness enthusiasts—it’s a brand on the verge of mainstream dominance.
With McGregor’s backing and the brand’s dedication to quality, fans of both the fighter and the energy drink market have plenty to look forward to as this collaboration takes off.
