The 2027 energy drink leaks are piling up. Over the last few weeks I've covered reported lineups from Ghost, Bloom and BUM Energy, plus a long list of what other brands might be dropping next. Here is everything in one place. Quick disclaimer: unless I say otherwise, none of this has been confirmed by the brands. Some of it is leaked, some is rumored, and some came from sources I trust, so treat it as what might be coming, not what is guaranteed.
Ghost Energy's Reported 2027 Lineup
Ghost's 2027 lineup might have leaked, and it's a lot. None of these have been confirmed by Ghost, but there's a good chance some of them happen.
- Blueberry Cream: the long-awaited flavor, reportedly a possible limited edition launching anywhere from January to spring 2027.
- Sour Strips Appleberry: the collab flavor could potentially go permanent.
- 8.4 oz cans: the lineup is reportedly growing, with the OG Colada getting a reskin and possible Grapefruit and Apple flavors.
- 16 oz Rainbow Sherbet: reportedly a possible 7-Eleven exclusive launching around February 2027.
- Also rumored: a Watermelon flavor and a 7UP Shirley Temple exclusive.
These are just whispers for now. Watch my Ghost 2027 leak video, and catch up on Keurig Dr Pepper's Ghost acquisition.
Bloom Energy's 2027 Tease
Bloom Energy might be dropping three new flavors. This is not confirmed yet, but renders leaked online, reported by Suppwire, show Lemon Freezie, Strawberry Swirl and Cotton Candy, with the rumors pointing to early 2027.
I'm super excited for Strawberry Swirl because it looks like straight-up strawberries and cream popsicle vibes. Bloom's current sparkling energy drinks run 10 calories, 0 grams of sugar and 180 mg of caffeine, so these would make a good mid-afternoon sweet treat. Watch my Bloom 2027 video.
BUM Energy Snow Cone Lineup
BUM Energy is going all in on snow cone flavors. An inside source told me Cherry Snow Cone and Sour Snow Cone are in the works for the 12 oz BUM Energy cans. The source is very reputable, so these are flavors being worked on right now.
- Cherry Snow Cone: new, in the works.
- Sour Snow Cone: new, in the works.
- Blue Snow Cone: already in the lineup, reportedly getting a reformulation and a new look.
- Variety pack: rumored as a possibility, which honestly would make a lot of sense.
There is no exact timeline yet. Watch my BUM Snow Cone video.
More From the Rumor Mill: What Brands Might Drop Next
I did some digging into what your favorite energy drink brands might be dropping next, and the list is absolutely insane. Some of these are confirmed, some are leaked, some are rumors, and some a little birdie told me. Here are some of the highlights:
- Ghost: Warheads Sour Berry, on top of the lineup above. Based on the direction Ghost is going, I think we can expect a lot more Sour Strips flavors over time.
- C4: Cocoa Loco.
- Ryse: two mystery flavors.
- Echelon: Goth Girl Bathwater.
- BUM Energy: Playmaker Peach.
- MAC Energy: Blue Raspberry Cream.
- Reign: Dirty Soda.
- Monster: Ultra Aloha POG, McLaren Papaya, Strawberry Strike, and Monster Protein Energy in Chocolate and Vanilla.
- Poppi: Poppi Chill.
- Red Bull: an Apple Edition with Fuji Apple.
Even if only a portion of these come out, energy drinks are about to get ridiculous. Watch my full "what brands are dropping next" video for the whole list.
Bottom Line
2027 is shaping up to be a big year for energy drinks. Ghost reportedly has Blueberry Cream, Rainbow Sherbet and more 8.4 oz flavors on the way, Bloom's leaked Lemon Freezie, Strawberry Swirl and Cotton Candy are rumored for early 2027, and BUM is working on Cherry and Sour Snow Cone. None of it is official until the brands announce it, and I'll update you as these get confirmed. Which one are you most excited for?
