Built around the idea.
From dimensions to color and logo placement, this project was developed as one complete unboxing experience.
Creator Drop 001 | Whatsuppwithlucas × Sneller Creative
A Whatsuppwithlucas × Sneller Creative collaboration
CREATOR
DROP 001.
Curated by Lucas. Built by Sneller.
A custom PR kit that brings the Whatsupp world out of the screen and into your hands.
Custom-built packagingTwo creative worldsEvery detail intentionalCreator Drop 001
01 / Explore every detail
The whole drop.
In motion.Pick a piece. Take a look.
Open up the collaboration. Choose a piece to watch its product animation, then take a closer look at the original artwork.
The actual kit. Tap a marker or choose from the full collection below.1 Shirt · 2 Hat · 3 Half-gallon jug · 4 Box · 5 Blue sport bottle (Sneller side)
The collection includes both hat designs, the black event polo, four drinkware pieces, both PR box colorways, and the presentation mailer.
PRODUCT ANIMATION
Polos
Black event polo
An event-ready polo with Whatsuppwithlucas chest embroidery and Sneller flag artwork on the sleeve.
03 / 10
AI-rendered product animations based on the supplied collaboration images. Original images are available for exact artwork reference. The showcase includes the full collection; refer to the Instagram giveaway post for the exact prize contents.
02 / From an idea to a real thing
My world.
Jeff’s craftsmanship.
I’ve seen a lot of PR boxes. Getting to create one with the person behind some of my favorites was a completely different experience.
Jeff Snell and I went back and forth for weeks: the colors, the dimensions, the logo placement, and what the box should feel like when you open it. Creator Drop 001 is where all those ideas landed.
Inside, my pixel character lives in a world of energy drinks, capsules, shaker cups, and bottles. Outside, the cyan and black palette brings both brands together. Then we built the gear to match.
“My favorite part about this entire thing is it’s 100% custom.”— LUCAS KAELIN
03 / The details make the drop
Custom means all of it.
A world of Whatsupp.
The pixel character and supplement-inspired background make the interior just as much a part of the collaboration as the outside.
Made to leave the box.
Hats for everyday wear, polos for events, and a collection of custom drinkware carry the collaboration beyond the unboxing.
04 / The community gets in on it
Your chance to
get the drop.
We teamed up on a PR kit giveaway. Head to the giveaway post on @whatsuppwithlucas for availability, the entry deadline, exact prize details, and complete rules.
- Like the giveaway post.
- Comment your favorite part of the box.
- Follow @whatsuppwithlucas and @snellercreativepromotions.
Entries belong on the Instagram giveaway post. Visiting this page does not enter you.
05 / For brands with a big idea
Your next launch
could look like this.
Jeff Snell founded Sneller Creative in 2014 after helping build i Dream Solutions from 1999 to 2014. His work spans custom promotional packaging, press kits, launch materials, and branded gear.
Bring your idea, quantity, budget, and timeline. Sneller builds custom packaging to your specifications, with U.S.-made promotional packaging at the heart of the business.
Talk to Jeff
Jeff Snell · Sneller Creative
Tell Jeff about your idea, quantity, budget, and timeline.